Serenata

View of Modern Bathroom at Serenata, showcasing Walk-in Shower, Floating Vanity.
View of Modern Interior at Serenata, showcasing Open Concept Kitchen, Contemporary Design.
View of Modern Kitchen at Serenata, showcasing Open Concept Living, Tile Flooring.
View of Empty Room at Serenata, showcasing Residential Interior, Modern Design.
View of Compact Kitchenette at Serenata, showcasing Modern Wet Bar, Contemporary Design.
View of Modern Bathroom at Serenata, showcasing Contemporary Design, Glass Shower.
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View of Empty Room at Serenata, showcasing Unfurnished Interior, Modern Design.View of Modern Kitchen at Serenata, showcasing Open Concept Living, Unfurnished Apartment.
Serenata is a boutique apartment development featuring exactly 5 exclusive units , each designed for comfort and strategically located in Playa del Carmen . The common areas enhance the living experience with a rooftop pool offering the best views, 24/7 security , controlled access, an elevator, a reception area, and parking. This project targets individuals seeking a relaxed and elegant lifestyle just minutes from the beach, as well as savvy investors looking for properties with high occupancy rates and immediate income potential from vacation or long-term rentals, appealing to tourists, digital nomads, and residents alike. The available property types include Condo and Studio units.

The strategic value of Serenata lies in its exclusive boutique development with only 5 units , ensuring a private and intimate living experience. Its strategic location in Playa del Carmen offers easy access to vibrant coastal living, amenities, and high-demand rental markets. The rooftop pool and meticulously designed common areas enhance the overall living experience and provide stunning ocean views. Despite identified risks, Serenata presents a compelling investment opportunity due to its prime location and exclusive features, positioning it for long-term value. With its unique blend of sophistication and tranquility, Serenata is an attractive choice for discerning individuals and savvy investors seeking a high-end lifestyle by the sea. Note that developer financing is not available, making it essential for investors to explore alternative financing options to capitalize on this opportunity.
Presentation Video
Developer Profile
Official Brochure
LOCATION
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PRICE
N/A
$180,669 - $246,627 USD
CITY
N/A
Playa del Carmen
REGION
Colosio
BEDROOMS
0
1
2
TYPES
Condo
Studio
SURFACE
35.02
-
55
m2
UNITS
5
Units Available
AI RATING
Speculative Growth
SALES VELOCITY
0
%
FINANCING PLANS
N/A
Available
DEVELOPER
Unknown
DELIVERY DATE
Immediate Delivery
DEVELOPER STATUS
LISTING UPDATE
April 7, 2026
Model / TypologySize (m²)BedroomsSales VelocityStarting Price (USD)Assets
1-Bedroom Condo
52.04
1
1 left
~$223,685
UnitStatusPrice (USD)Size (m²)Floor PlanImages
102-PBAvailable$223,68552.04ViewImage 1 Image 2 Image 3 Image 4
2-Bedroom Condo
54.80
2
2 left
~$246,628
UnitStatusPrice (USD)Size (m²)Floor PlanImages
302Available$246,62854.80ViewImage 1 Image 2 Image 3 Image 4 Image 5
402Available$246,62854.80ViewImage 1 Image 2 Image 3 Image 4 Image 5
Studio
35.02 - 49.04
0
2 left
~$180,669
UnitStatusPrice (USD)Size (m²)Floor PlanImages
103-PBAvailable$211,06749.04View
403Available$180,66935.02ViewImage 1 Image 2 Image 3 Image 4
Explore Financing Plans
HOA Fees ESTIMATION

HOA Fee Estimation

Based on the amenities and luxury level of this property, the estimated monthly HOA (Maintenance) fee is expected to be in the range of:

$250 - $450 USD per month

Analyst's Reasoning: The estimate is in this range due to the presence of amenities like a swimming pool and rooftop terrace, which suggest a moderate to high level of maintenance. The ocean view and lounge also imply a certain level of luxury, consistent with the price range. However, the relatively small number of units (5) means that the cost per unit will be higher, contributing to the estimated range. The absence of explicitly high-maintenance amenities like 24/7 security or a gym helps to keep the estimate from being too high.

Disclaimer: This is a data-driven estimate provided for planning purposes only. The final, official HOA fee will be confirmed by the developer or property administration.

Official Price List
Availability Map
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Image of Swimming Pool at Serenata, featuring Rooftop Pool, Ocean View.
Image of Swimming Pool at Serenata, featuring Rooftop Pool, Ocean View.
Image of Swimming Pool at Serenata, featuring Ocean View, Rooftop Pool.
Image of Swimming Pool at Serenata, featuring Infinity Pool, Ocean View.
Image of Swimming Pool at Serenata, featuring Rooftop Terrace, Swimming Pool.
Image of Swimming Pool at Serenata, featuring Swimming Pool, Ocean View.
Image of Swimming Pool at Serenata, featuring Rooftop Pool, Ocean View.
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Imagine waking up to the gentle caress of natural light pouring into your home, as the soft ocean breeze carries the sweet scent of saltwater and the promise of a new day. The design of Serenata is a masterful blend of modern minimalism and effortless elegance, where every space is carefully crafted to maximize its potential, inviting you to envision your unique lifestyle within its walls.

  • 🌊 Coastal Living: Experience the epitome of relaxed sophistication, with the ocean view serving as a constant reminder of the serene beauty that surrounds you, and the lounge offering a perfect spot to unwind and take in the breathtaking vistas.
  • 🏊‍♀️ Aquatic Oasis: The swimming pool and rooftop terrace become your private retreats, where you can soak up the sun, enjoy a refreshing dip, or simply bask in the tranquility of the moment, with the turquoise waters and stunning ocean views creating a sense of unparalleled luxury.
  • 🌅 Sunset Serenity: As the day comes to a close, the rooftop terrace transforms into a serene haven, where you can watch the sunset with loved ones, or simply find a moment of peace, surrounded by the soothing sounds of the ocean and the warmth of the gentle breeze.
Wellness & Recreation
  • 🏊 Swimming Pool: Enhance your wellness routine with a private pool, perfect for relaxation and exercise.
Social & Entertainment
  • 🍹 Lounge: Unwind in style with a sophisticated lounge area, ideal for socializing and entertainment.
  • 🌅 Rooftop Terrace: Enjoy breathtaking ocean views and stunning sunsets from the comfort of your private rooftop terrace.
Services & Comfort
  • 🌊 Ocean View: Wake up to breathtaking ocean views, enhancing your living experience and providing a sense of tranquility.
  • 🛡️ Also Includes: 24/7 security, parking, and other essential services for a comfortable and secure lifestyle.
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April 7, 2026

Serenata offers a unique proposition: a brand-new, immediate-delivery asset in a prime Playa del Carmen location, effectively eliminating all construction risk. However, this is offset by a premium price point and significant uncertainty stemming from an unknown developer and zero initial sales, positioning it as a speculative play on a tangible, well-located asset.

  • 💎
    Asset Profile Modern, low-density building featuring studio, 1-bedroom, and 2-bedroom units for immediate delivery.
  • 📈
    Financial Logic The investment thesis relies on strong short-term rental demand in a prime tourist zone to justify a premium entry price of $4,400/m², which is above the market average.
  • 📍
    Location Alpha Located in an established, high-demand area just 100 meters from the beach and steps from 5th Avenue, ensuring high foot traffic and tourist accessibility.
  • 🛡️
    Risk Assessment The primary risks are the unverified developer, which raises concerns about build quality, and the lack of sales, which indicates potential market rejection at the current price.
Read the Full Data-Driven Analyst Report

Investment Memo: Serenata

Market: Playa del Carmen | Zone: Minutes from the beach, Strategic location, Connected to the best of Playa del Carmen SPECULATIVE GROWTH

Analyst Verdict

Serenata presents a highly unusual investment profile, deviating significantly from a standard pre-sale development. The asset is confirmed to be fully constructed and ready for immediate delivery, which entirely eliminates construction and timeline risk—the most significant barrier in development investing. This allows an investor to acquire a new-build asset without exposure to execution uncertainty. The property's strategic location, described as being 100 meters from the beach and steps from 5th Avenue, places it in a high-demand corridor for rental income, supported by Playa del Carmen's robust tourism and digital nomad market.

However, the opportunity is balanced by considerable risks. The developer, potentially named 'Bayan', is unverified and lacks any discernible track record, creating uncertainty around build quality, warranties, and long-term building administration. Furthermore, the project's commercial status as a 'Pre-Sale Launch' with 0% of its inventory sold is a major red flag, suggesting potential issues with pricing, marketing, or general market rejection. An investor must weigh the tangible benefit of a completed building against the intangible risks of an unknown developer and a clear lack of market traction to date.

Strength: Immediate Delivery / Zero Construction Risk
Risk: Unknown Developer & 0% Sold Status

💰 Valuation & Yield Logic

  • Entry Basis: $4,400 USD/m² - Analyzed as Premium for this zone, as average prices for condos in Playa del Carmen are reported to be around $2,800 USD/m² in early 2026.
  • Rental Demand: High. Two-bedroom apartments in central, near-beach locations in Playa del Carmen show strong demand with average nightly rates ranging from approximately $75 to $125 USD, indicating robust potential for rental income.
  • Scarcity Factor: High. The project is a boutique development with a very limited inventory mix of only 5 available units (studios, 1-bed, and 2-bed), which can enhance exclusivity and demand.

📍 Location Maturity

The zone is Established. Its proximity to the beach and Playa del Carmen's famous 5th Avenue places it in one of the most mature and desirable tourist and residential areas. The market is characterized by high international demand and limited inventory near the coast.

🏗️ Developer Profile & Status

The developer for 'Serenata' is officially Unknown. A reference to 'Bayan' was found but could not be substantiated with a portfolio or track record. Crucially, the project status is 'Immediate Delivery', as the building is fully constructed. This mitigates the primary risk associated with an unproven developer.

Status: Pre-Sale Launch | Est. Completion: Check Contract
*Analysis based on current market listings.
Fideicomiso and Closing Costs SIMULATOR

Estimated Closing Costs & Fideicomiso

Disclaimer: These are data-driven estimates for planning purposes only. The final calculation (cálculo) and all legal fees are confirmed by your Notary Public (Notario Público) at the time of closing.

Estimate based on a starting price of $223,685 USD

1. Percentage-Based Costs (Tied to Price):

  • Acquisition Tax (ISABI): ~$7,382
  • Notary, Registry & Admin Fees: ~$5,232

2. Fideicomiso (Bank Trust) Setup (Flat Fees):

  • SRE Government Permit: $1,200
  • Bank Establishment Fee: $1,000
Estimated Total One-Time Cost:
~$14,814 USD
This represents approximately 6.6% of the property's value.

Recurring Annual Cost
You should also budget for the Annual Fideicomiso Fee of approximately ~$600 USD, paid to the bank each year to maintain your trust.

5-Year Outlook Investment Calculator

5-Year Outlook Calculator

Gross Annual Income$0
Net Operating Income$0
Capitalization Rate0.0%
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In the heart of Playa del Carmen, Serenata embodies the essence of relaxed, sophisticated living by the sea, offering discerning individuals and savvy investors a tranquil, high-end lifestyle with strong rental potential. This elegant coastal retreat is strategically located to provide easy access to vibrant coastal living, amenities, and high-demand rental markets, making it an ideal choice for those seeking a unique blend of serenity and sophistication.

The Doorstep Experience

The neighborhood surrounding Serenata is a treasure trove of culinary delights and charming cafes, each one a testament to the area's burgeoning gastronomic scene. A short stroll from the development, residents can indulge in a variety of flavors and aromas, from the rich scent of freshly baked bread to the bold flavors of specialty coffee. This carefully curated selection of eateries and cafes not only enhances the overall living experience but also provides a unique opportunity for residents to immerse themselves in the local culture.
  • ☕️ Gran Café de la Avenida - Just a 2-minute walk from Serenata , this quaint cafe is the perfect spot to start your day with a delicious breakfast or meet friends for a casual coffee, embodying the relaxed, sophisticated lifestyle that the development offers.
  • 🥐 Café & Bistró Sweet Bella - A 4-minute stroll from the property, this charming bistro offers a wide range of sweet and savory treats, making it an ideal destination for residents looking to indulge in a gourmet meal or simply enjoy a quiet afternoon in a beautiful setting.
  • 🌿 Quadra Café - Specialty Coffee - With its extensive selection of specialty coffees, this cafe is a haven for coffee connoisseurs and a great place for residents to relax and unwind, just a 4-minute walk from Serenata .
  • 🍞 Panificación Castillo - This family-owned bakery, located just a 9-minute walk from the development, offers a wide variety of freshly baked bread and pastries, providing residents with the perfect opportunity to experience the authentic flavors of the local community.
  • 🍴 Bajo Café - Quinta - A 7-minute walk from Serenata , this cozy cafe is a great spot for residents to enjoy a delicious meal or simply relax in a beautiful setting, surrounded by the sights and sounds of the vibrant neighborhood.
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View of Modern Bathroom at Serenata, showcasing Glass Shower, Rainfall Shower.View of Modern Kitchen at Serenata, showcasing Granite Countertops, Stainless Steel Sink.View of Unfurnished Room at Serenata, showcasing Modern Interior, Empty Space.

Playa del Carmen

: Market Analysis

Playa del Carmen is the energetic heart of the Riviera Maya, defined by its bustling, pedestrian-only Fifth Avenue packed with shops, restaurants, and bars. It offers a lively, cosmopolitan hub with vibrant beach clubs, making it the perfect central base for exploring the entire region.

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